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A

AI Synonym Suggestions

AI Synonyms or AI Synonym Suggestions are ways that eCommerce sites use artificial intelligence (AI) tools to make search results more accurate and relevant.

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AOV (Average Order Value)

Average Order Value (AOV) is the average revenue generated by a customer during each of its visits to an online retailer.

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ARPU (Average Revenue Per User)

ARPU is a metric that defines the average revenue per user. It is calculated by dividing the total revenue by the number of users in a given period.

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Augmented Site Search

Augmented site search enables users to search and get instant results with high accuracy via AI power and natural language processing (NLP).

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Autocomplete Search

Autocomplete search is a search feature in which a user enters one or more words and the search engine displays a list of predicted searches accordingly.

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AWS (Amazon Web Services)

Amazon Web Services (AWS) is a pay-as-you-go type of cloud computing service offered by Amazon.

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B

Buyer Intent

Buyer intent, or purchase intent, is the willingness of a customer to purchase a product, service, or idea.

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C

Click Depth

What is Click Depth? Click depth is defined as the number of clicks taken by the user before the desired action is completed. This action could be anything, from a purchase to a newsletter signup, and everything in between. The deeper the click depth, the more likely a user is to go through with the […]

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Clicks Over Time (Click-through Rate)

Clicks Over Time or click-through rate is a metric that measures how often users click on an advertisement.

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Cross-Selling

eCommerce cross-selling is the marketing technique of selling more than one complementary product or service to one customer.

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Custom Range Slider

A custom range slider is a set of fixed values (in numbers, mostly) that shop owners can personalize based on the specifications of their products.

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Customer Retention

Customer Retention is a business tactic used to boost re-purchases and reduce defections. Customer retention strategies aim to maximize lifetime value.

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D

Discovery Design

Discovery design for search in Shopify enables buyers to locate which items are available and promoted in an online store.

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E

Enterprise Search

Enterprise search is the process of using a search engine or tool to find and organize information that resides within an organization’s networks.

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Exact Search

An exact search (exact match) is a type of site search where the results returned are exactly what the user searched for.

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F

Faceted Search

Faceted search is a search engine optimization technique that allows site visitors to find the item they are interested in.

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Fallback Search

Fallback search is an alternative term for the process of executing a search in case an input is not recognized by a search engine or algorithm.

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Filter Design

In Shopify, using tags to group relevant information pieces in search and collection pages is a process known as filter design.

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Filter Layouts

Filter layouts are the visual look of your filter options and filter trees. They are how conveniently you display filter options for visitors.

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Filter Options

Filter options are filter tree values that define the item attributes displayed in the list view. Most filter options are available as a dropdown option.

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Filter Trees

Filter trees are a graphical interface with a set of filter nodes. Each filter node has a drop-down menu containing all the options for that filter node.

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Filter UX

Filter UX is crucial to the customer experience and can enhance conversions for retailers.

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Full-Text Search

Full-text search is a method of searching within large amounts of digital content, usually textual, by using computer programs.

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Fuzzy Search

Fuzzy Search, also known as approximate search, is a technical term that refers to the process of finding strings.

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G

Geo Search

Geo Search, also known as local search or location-based search, is commonly used to receive results that are tailored to their location.

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Geo-Merchandising

Geo-based merchandising is a marketing strategy that involves tailoring your sales outlets’ offerings locally based on the location and catchment region of the site

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H

Headless Commerce

Headless commerce is an eCommerce architecture that separates the combination of front-end and back-end development responsibilities into two different teams.

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I

Instant Search

Instant search is Shopify’s term for site-wide searching which auto-suggests product names, attributes, and values as the user types.

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K

Keyword Matching

Keyword matching is the accuracy of a search result or search suggestion that is used to match a user’s search query. 

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Keyword Research

Keyword research is the process of identifying potential search terms, in order to determine the best keywords to use on a website and generate quality content that would help people find your website.

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M

Merchandising

The manner in which products are arranged and displayed in an online store is known as eCommerce merchandising.

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N

Natural Language Search (Conversational Search)

A natural language search is one that is conducted using plain and commonly spoken language, like a customer’s everyday language.

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Navigational Search

Navigational search is a search for a site or webpage that is intended to only take or redirect the user to a specific website or page.

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No Results Found

No results found is a standard message you may see when an online search doesn’t provide any results.

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No Results Suggestions

No Results Suggestions refer to the product recommendations on the No Results page on your Shopify store.

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O

Overlay Filters

Overlay filters help users choose multiple filter tree values and have all matching results displayed

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P

Personalized Search

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Predictive Search

Predictive search, or auto-complete, is an innovative technology used by search engines and other web-based applications.

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Product Filters

Product Filters are Shopify filters that enable more efficient and streamlined sorting, grouping, and filtering of products for specific categories.

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Product Intelligence

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Product Ranking

Product Ranking is a process used by eCommerce websites to choose which products will appear in search results when customers conduct in-store searches.

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Product Search

Product Search is the process that customers discover and find certain products via an on-site search that satisfies their needs.

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Q

Query Relaxation

The Query Relaxation algorithm relaxes the query matching criteria from “match on all terms” to “match on one term”.

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R

Recall

Recall is the ability of a search engine to find all relevant results for a certain query, regardless of where they show in the search results. In simple words, recall is a measure of how many relevant objects in the database were found in response to a certain search query.

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S

Shopify Collection Page

Shopify collection page is groupings of products allowing you to organize your products into groups by category.

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Shopify Metafields

Metafields (or custom fields) allow you to add extra information to your store that isn’t already present in the default configuration of Shopify.

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Suggestion Dictionary

What is a suggestion dictionary in site search? A suggestion dictionary refers to the list of keywords and phrases that are displayed to users when they type in their own queries. These recommendations are typically based on the most frequently used search terms and phrases from previous users. What does a search suggestion dictionary do? […]

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